Mastering the Art of Free PR: An Interview with Rhea Freeman

Digital Women Live is excited to welcome Rhea Freeman, founder of Rhea Freeman PR, as a speaker at our upcoming conference and exhibition on the 22nd of March in Birmingham. Rhea is a highly respected PR advisor, social media expert, best-selling author, and small business coach and mentor who helps businesses to grow, thrive, and get themselves in front of their target audience, regardless of budget.
In a candid interview with Digital Women, Rhea shares her insights on the digital and tech industry, her predictions for the next 12 months, and what she’s most looking forward to at the event.
Q: Can you tell us a little bit about yourself and your company, Rhea Freeman PR?
Rhea: “I’m the founder of Rhea Freeman PR, a multi-award winning PR advisory and small business coaching company. I help businesses of all sizes to grow, thrive, and get themselves in front of their target audience, regardless of budget. I also host an award-winning weekly podcast, Small & Supercharged, and speak at events internationally. I’ve been a guest on GB News and written for The Independent’s Voices section. I’m passionate about helping businesses succeed and use my experience and knowledge to empower them to reach their full potential.”
Q: Your session at Digital Women Live is called “How to feature on national TV, radio, and online for free.” Can you tell us more about what attendees can expect to learn during your session?
Rhea: “During my session, I’ll be sharing my expertise on how to leverage the power of PR to grow your brand and business. I’ll be outlining the exact steps to take to grow a presence online and then how to leverage this to land money-can’t-buy PR opportunities. With real-life examples from my own experience, attendees will learn how to pitch effectively, and how to keep imposter syndrome in check when making big and exciting moves for their business. Attendees can expect to walk away from my session with a better understanding of how to use PR and media relations to boost their business, as well as the tools and strategies to make it happen for free.”
Q: What’s the most exciting thing you’ve seen or experienced in digital/tech over the last 12 months?
Rhea: “I’m very excited about the evolution of the Metaverse, even though that’s not quite here yet. The idea of a fully-immersive virtual world is fascinating and has the potential to revolutionize the way we interact and do business.”
Q: What are your predictions for the next 12 months in digital/tech?
Rhea: “I predict that we’ll see more companies utilizing AR and VR to offer a next-level user experience in readiness for the Metaverse. Additionally, I think we’ll see an increased importance placed on community on every platform, and a shift in influencer marketing, as well. Companies will start to focus more on fostering genuine, authentic relationships with their audience.”
Q: What challenges do you feel you may be facing in the coming years with your role and business?
Rhea: “The main challenge I see is always keeping up with new and emerging technologies and features without neglecting the existing platforms that are performing well. It can be hard to strike the right balance, but it’s important to stay current and adapt as the industry evolves.”
Q: What do you love about Digital Women events?
Rhea: “This will be my first time attending one in person, but I’ve always been impressed by the Digital Women community. I’m looking forward to the opportunity to connect with like-minded individuals and learn from their experiences and insights.”
Be sure to catch Rhea’s session at Digital Women Live on the 22nd March and check out her social media channels and company website for more information on her work. With her wealth of experience and knowledge on how to use PR to benefit your business, don’t miss out on this opportunity to learn from Rhea and take your business to the next level.
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