Member Spotlight: Kay Daniels The Financial Female
Showcasing the work and skills of our community and members is an important part of the work we’re doing at Digital Women.
And with our brand new series of Member Spotlights, we help our community get to know members better.
The first Member Spotlight highlights Kay Daniels AKA The Financial Female, Kay is an expert on transforming finances to skyrocket your business.
First off – What do you love about Digital Women?
I have enjoyed the training and conferences and I love to be around creative people, learning about all things digital
Kay, tell us about your freelance story
I became a freelancer after I had my son. I wanted a better balance and to share the childcare with my husband. So we both took part-time roles. I built my business up and by the time my son started school, I was ready to hire my first employee.
Kay, tell us more about you, your work and the services you provide:
I work with the owners of small businesses to transform their business finances, as their trusted advisor and sounding board. My services range from a one-off power hour, to monthly finance and management info to keep your business on track, setting up your finance systems, right through to being your business finance director.
And the services you provide?
My services range from a one-off power hour, to monthly finance and management info to keep your business on track, setting up your finance systems, right through to being your business finance director.
What Digital Skills do you think are most important for Founders / Freelancers?
Things move so quickly and I feel it’s important to stay on top of the latest developments and then take a deep dive to learn the things that will benefit you and your business. This could be increase in efficiency, so you are not doing everything the long way round.
What is your favourite social media channel and why?
Instagram and LinkedIn – I can’t choose one. LI is good for my business as I offer professional services. I love IG for the visual aspect and creativity
What digital trends do you see emerging in the next 12 months?
More and more people moving over to digital accounts software to get ready for full rollout of Making Tax Digital.
Aside from Digital Women, where else do you go to learn new digital skills for your business?
To keep my business (finance) skills up to date, I study for my continuing professional development through CIMA and AAT. Although not really my field, I studied for and achieved a digital diploma with the Digital Institute of Marketing. And I’ve studied some short free online courses at HubSpot.
Tell us one thing you’ve gained from being a member of Digital Women
I have learned loads of stuff and I know that someone in the community will be able to answer my many queries on all things digital
